Let's face it, paid parking can be a real chore. Most parkers expect it to be as fast, flexible and convenient as today's cab riding experience.
Interpark, the largest owner/operator of parking garages in the country, needed to evolve to meet growing customer expectations. While their physical presence was performing, their digital presence was falling short. By elevating their digital experiences Interpark could disrupt the category, improve customer satisfaction and fuel continued growth.
Interpark retained ORA to design and develop a suite of digital products, including a native iPhone app and companion browser-based web app, that would provide a seamless, radically simple and feature rich experience to meet the needs of your everyday parker.
Using the latest in hardware integration and QR code technology, ORA built a digital ecosystem of products that set the bar for parking experience convenience.